Unedited
10/13/11
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Boiler Plate Selling


Boiler Plate Selling:

Using high pressure tactics and isolation to get the customer to sign an agreement. This usually involves the use of more than one salesman, done often in the confines of a small office. Here, cut off from contact with the outside world salesmen probe the customer for weaknesses in their arguments. Much of the sales tactic is scripted and honed to a science. Every argument the customer can possibly come up with is countered with a persuasive argument to the contrary. Boiler plate selling is a variant of "fatiguing the client into compliance."

  • Overpowering the Client
  • Deception
  • Fatiguing into Compliance

 

 

 
 

 
 
     

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